Follow

Submissions from 2018

Link

Dynamic Multilevel Covariance Structure Models for Analyzing Rolling Cross-Sectional Tracking Surveys, Joonwook Park and William R Dillon

Link

Web Appendix for Dynamic Multilevel Covariance Structure Models for Analyzing Rolling Cross-Sectional Tracking Surveys, Joonwook Park and William R Dillon

Submissions from 2017

Link

In the Red: The Effects of Color on Investment Behavior, William J. Bazley, Henrik Cronqvist, and Milica Milosavljevic Mormann

Link

Organized Crime, or Shoplifting While Black? Evidence from Texas on Police Discretion in Organized Retail Theft Arrests, Michael Braun, Jeremy Rosenthal, and Kyle Therrian

Link

Police Discretion and Racial Disparity in Organized Retail Theft Arrests: Evidence from Texas, Michael Braun, Jeremy Rosenthal, and Kyle Therrian

Submissions from 2016

Link

The Role of Salience and Attention in Choice under Risk: An Experimental Investigation, Cary Frydman and Milica Milosavljevic Mormann

Submissions from 2015

Link

A Meta-Analysis of the Impact of Price Presentation on Perceived Savings, Aradhna Krishna, Richard Briesch, Donald R. Lehmann, and Hong Yuan

Link

What the Eye Does Not Admire the Brain Does Not Desire: How Visual Properties of Product Packaging Affect Consumer Attention and Choice, Milica Milosavljevic Mormann, R. Towal, and Christof Koch

Link

Testing the Traditional View of National Brands and Store Brands: A Comparison of Response Elasticities and Intangible Brand Effects, Sudhir Voleti and Raj Sethuraman

Submissions from 2014

Link

Choosing an n-Pack of Substitutable Products, Edward Fox, Laura Norman, and John H. Semple

Submissions from 2013

Link

Online Display Advertising: Modeling the Effects of Multiple Creatives and Individual Impression Histories, Michael Braun and Wendy W. Moe

Link

Transaction Attributes and Customer Valuation, Michael Braun, David A. Schweidel, and Eli Stein

Link

Category Positioning and Store Choice: The Role of Destination Categories, Richard Briesch, William R Dillon, and Edward Fox

Submissions from 2012

Link

Statistically Based Weight Pruning in Feed-Forward Neural Networks, Richard Briesch

Link

Consumers Can Make Decisions in as Little as a Third of a Second, Milica Milosavljevic Mormann, Christof Koch, and Antonio Rangel

Link

Relative Visual Saliency Differences Induce Sizable Bias in Consumer Choice, Milica Milosavljevic Mormann, Vidhya Navalpakkam, Christof Koch, and Antonio Rangel

Submissions from 2011

Link

Generalized Direct Sampling for Hierarchical Bayesian Models, Michael Braun and Paul Damien

Link

Online Advertising Response Models: Incorporating Multiple Creatives and Impression Histories, Michael Braun and Wendy W. Moe

Link

The Drift Diffusion Model Can Account for the Accuracy and Reaction Time of Value-Based Choices Under High and Low Time Pressure, Milica Milosavljevic Mormann, Jonathan Malmaud, Alexander Huth, and Christof Koch

Link

Customer Relationship Management and Firm Performance: The Mediating Role of Business Strategy, Martin Reimann, Oliver Schilke, and Jacquelyn S. Thomas

Link

Toward an Understanding of Industry Commoditization: Its Nature and Role in Evolving Marketing Competition, Martin Reimann, Oliver Schilke, and Jacquelyn S. Thomas

Link

When Does International Marketing Standardization Matter to Firm Performance?, Oliver Schilke, Martin Reimann, and Jacquelyn S. Thomas

Link

New and Enduring Empirical Generalizations on Advertising Elasticity: A Meta-Analysis of 872 Estimates, Raj Sethuraman, Gerard J. Tellis, and Richard Briesch

Submissions from 2010

Link

Modeling Customer Lifetimes with Multiple Causes of Churn, Michael Braun and David A. Schweidel

Submissions from 2009

Link

Scalable Inference of Customer Similarities from Interactions Data Using Dirichlet Processes, Michael Braun and Andre Bonfrer

Submissions from 2007

Link

Nonparametric Discrete Choice Models With Unobserved Heterogeneity, Richard Briesch, Pradeep K. Chintagunta, and Rosa L. Matzkin

Link

A General Approximation to the Distribution of Count Data with Applications to Inventory Modeling, Edward Fox, Bezalel Gavish, and John H. Semple

Link

A Hierarchical Bayesian Approach to Predicting Retail Customers' Share-of-Wallet Loyalty, Edward Fox and Jacquelyn Thomas

Submissions from 2006

Link

The Moderating Influence of Firm Market Power on the Transaction Cost Economics Model: An Empirical Test in a Forward Channel Integration Context, Tasadduq A. Shervani, Gary Frazier, and Goutam Challagalla

Link

The Moderating Influence of Firm Market Power on the Transaction Cost Economics Model: An Empirical Test in a Forward Channel Integration Context, Tasadduq A. Shervani, Gary Frazier, and Goutam Challagalla

Submissions from 2005

Link

Modeling the 'Pseudodeductible' in Insurance Claims Decisions, Michael Braun, Peter Fader, Eric Bradlow, and Howard Kunreuther

Submissions from 2002

Link

What Makes Consumers Pay More for National Brands than for Store Brands - Image or Quality?, Raj Sethuraman